Smell Ya Later

Chicago Smells F*cking Terrific (feat. Bianco Profumo)

Episode Summary

We have Mark and Nick Holmes, the father & son duo of Bianco Profumo — a new Chicago-based fragrance brand that captures the Italian-Americana of the '80s and '90s. In their words: "We do it big. Our hair is perfectly spritzed into place, we speak ten decibels louder than everyone else, we’re the life of every party, and we smell f**king terrific." Their debut launch of three scents immediately grabbed our attention (not hard with these scent profiles: a black cherry leather jacket, a ripe tomato garden, and the modern Cool Water of today) and from what we learn in this episode, this is just the beginning for Bianco Profumo.

Episode Notes

We have Mark and Nick Holmes, the father & son duo of Bianco Profumo — a new Chicago-based fragrance brand that captures the Italian-Americana of the '80s and '90s. In their words: "We do it big. Our hair is perfectly spritzed into place, we speak ten decibels louder than everyone else, we’re the life of every party, and we smell f**king terrific." Their debut launch of three scents immediately grabbed our attention (not hard with these scent profiles: a black cherry leather jacket, a ripe tomato garden, and the modern Cool Water of today) and from what we learn in this episode, this is just the beginning for Bianco Profumo.

We discuss: