We get Lev Glazman, CEO of Fresh to offer his take on the importance of scent in skincare and how and when it becomes a problem for skin, and also how it elevates the skincare experience.
So many people are alarmed at the presence of added fragrance and scent in their skincare products. But scent in skincare products is also there for the added experiential element of enjoyment. Dermatologists and Skincare Youtube will ditch scent in skincare as any non-essential ingredient that can possibly lead to an allergic reaction would be, but there is a way to live your life and moisturize your face while having your very own little Calgon take me away moment. One skincare brand that's always featured scent in its products is Fresh (and they have actual fragrances as well). We spoke with Lev Glazmen, the brand's CEO, to learn about how Fresh incorporates scent into its products and how to safely enjoy fragrance with your skincare.